UserTesting

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UserTesting

UserTesting records users (through their camera), so you can monitor their facial expressions, see visuals of their experience, and learn from their interactions with your landing pages.

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About UserTesting

UserTesting is a human insight platform that lets teams get feedback from real people on apps, websites, prototypes, messaging, creative and landing pages. Teams ask a question, recruit participants from the UserTesting Network, and then see and hear customers react in their own words. The company says its network includes more than 7 million authenticated participants across 34 countries, covering B2C and B2B audiences, with every participant vetted.

The platform supports unmoderated tests (surveys, interaction tests and think-out-loud sessions), moderated live conversations, card sorting and tree testing on higher editions, plus click maps, path flows, transcripts and sentiment analysis. AI features generate insight summaries, help create tests and surface patterns across results. Integrations cover Slack, Teams, Jira, Figma, FigJam and Miro, and a Figma plugin brings feedback into design work.

UserTesting is aimed at enterprises, with use cases for design, UX research, product, marketing, customer experience and digital teams. The site cites customers such as Canva, Adobe, Walmart, Microsoft and Wells Fargo, and states it is used by 75 of the Fortune 100.

Best for

  • Enterprise UX research teams
  • Marketers testing landing pages and messaging before launch
  • Product teams validating prototypes and features
  • Design teams gathering feedback inside Figma

Pros

  • Large vetted participant network spanning B2C and B2B audiences
  • Supports both unmoderated tests and moderated live conversations
  • AI-generated summaries, sentiment analysis and insight discovery
  • Integrates with Slack, Teams, Jira, Figma, FigJam and Miro

Cons

  • No public prices; all plans require requesting pricing
  • Positioned for enterprises rather than small teams or solo founders
  • Some features, like card sorting, limited to higher editions

Pricing

Pricing is by request across Advanced, Ultimate and Ultimate+ editions, offered as either test-based consumption or team-based unlimited plans with unlimited users.

UserTesting FAQ

How is UserTesting priced?
Pricing is not published; buyers request a quote. Plans are either test-based consumption, paying per test usage, or team-based unlimited, with unlimited tests within a defined scope.
Are there per-seat charges?
The test-based consumption plan includes unlimited users across the enterprise with no per-seat charges.
Can it be used to test landing pages?
Yes. The site describes getting feedback on messaging, creative and landing pages before launch, and identifying where visitors drop off or hesitate.
What security standards does it meet?
The Advanced edition lists SOC2, ISO 27001, GDPR and HIPAA compliance.

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