Theo
Theo
Theo builds and hosts websites, then keeps improving SEO, content, and traffic for small businesses automatically.
About Theo
Theo is an AI service that builds, hosts and maintains websites for small businesses, then runs ongoing search work to help those sites get found on Google and in AI search. Setup starts with a few questions about the business, location and services. Theo imports content and images from an existing site, or gathers information from the web and social feeds, then offers three design directions to choose from before publishing.
After launch, Theo publishes new pages and blog posts on a weekly cadence, targets local keywords, applies SEO and page speed fixes, submits sitemaps to Google and sends a weekly report. Owners request edits in plain English through a chat interface, and these requests draw on a monthly allocation of chat credits. The scheduled growth work does not use credits. Human support is available by email.
Theo is aimed at small and local businesses such as plumbers, dentists, law firms, restaurants, churches and nonprofits. It is positioned as an alternative to DIY builders like Wix and Squarespace, freelancers and SEO agencies. A free site audit covers traffic, rankings and search health.
Best for
- Local service businesses wanting more search traffic
- Small business owners without time for SEO
- Owners moving off Wix, Squarespace or WordPress
- Freelancers and side businesses needing a managed site
Pros
- Site build, hosting and ongoing SEO bundled in one monthly fee
- Scheduled content and SEO work does not consume chat credits
- Edits requested in plain English via chat
- Month-to-month plans with a 30-day free trial on Starter
Cons
- Chat edits are limited by monthly credit allocations
- Basic plan excludes the ongoing search work
- Code access is read-only and only on the Pro plan
Pricing
Basic costs $29.99/month for the site and hosting, Starter $69.99/month adds ongoing SEO with a free 30-day trial, Pro is $129.99/month, and Enterprise is priced on request.
Theo FAQ
- Is there a free trial?
- Yes, the Starter plan includes a free 30-day trial covering the site, hosting, chat editing and search work. The initial site build is free before the trial starts.
- What are chat credits?
- Credits pay for changes requested in chat, such as copy edits, new pages or redesigns. Plans include 1,500, 4,500 or 7,000 monthly credits, and purchased top-up credits roll over.
- Is there a long-term contract?
- No, every plan is month to month and can be cancelled anytime.
- How quickly does the SEO work show results?
- Theo says search traffic builds over months, citing Google's guidance of four months to a year. New pages and Search Console impressions typically start appearing in the first 30 days.
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