Performit Live
Performit Live
PerformIt Live redefines virtual events by offering real-time interactive performances with lifelike digital characters that engage and captivate audiences.
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Performit Live provides AI-driven visitor experiences for shopping malls, museums, visitor attractions, retail spaces and events. Its approach turns a single screen into three layers: branded advertising and destination content when idle, a real-time AI character when a guest approaches, and visitor analytics that show what people ask and when they engage.
The product range includes Lumière AI, a real-time AI character that answers questions, shares knowledge and supports wayfinding and discovery; an AI Photo Booth that guides visitors through a creative choice and produces a personalised image to take away, with a seasonal Christmas version offered on a revenue-share basis; and Live Performer, where a skilled human performer brings a digital character to life for launches, activations and live events.
Experiences can be configured for different displays, including holographic displays, holographic fans, LED screens and projectors. Past deployments include a digital 1815 Coldstream Guard at Waterloo Uncovered and Lumière AI at Anthropy UK at the Eden Project. Projects are scoped individually after a demo and brief.
Best for
- Shopping malls wanting digital concierge and wayfinding
- Museums and heritage sites offering interactive characters
- Brands running launches, activations and live events
- Retail and attractions seeking AI photo booth engagement
Pros
- Combines advertising, AI conversation and visitor analytics on one screen
- Works with holographic displays, LED screens, projectors and existing screens
- Offers both AI-driven and human-performed character options
- Controlled character content and behaviour with supported implementation
Cons
- No published pricing; costs are quoted per project
- Geared to physical venues and events rather than online products
Pricing
Pricing is custom and quoted per project based on experience, content, hardware, location and deployment length; the Christmas AI Photo Booth is offered with no build fee and a 50/50 photo revenue share for qualifying venues.
Performit Live FAQ
- Can it work with existing screens?
- Yes. Experiences can be configured for all types of displays, and projects have used holographic displays, holographic fans, LED screens and projectors.
- How much does it cost?
- Costs depend on the experience, content, hardware, location and deployment length, and a scoped proposal is provided after reviewing the brief.
- What happens during the demo?
- The roughly 20-minute session shows how the experiences work and explores next steps, with no obligation to proceed.
- What is the difference between Lumière AI and Live Performer?
- Lumière AI is a real-time AI character that answers visitor questions, while Live Performer uses a skilled human performer to animate a digital character and improvise with audiences.
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