Do I need a Cloudflare account?

Experiments run on Cloudflare, but if you don't have an account you can use Optux AI's.

Is there a free plan?

Yes, the Free plan costs $0/month with 1 seat, 5K MTU for A/B and split testing, and one SEO patch.

Which analytics tools does it integrate with?

The pricing page lists Google Analytics 4, Segment, Mixpanel, Matomo, Heap, Hotjar and custom integrations.

Does it work with single-page apps?

Yes, SPA support for React, Vue, Svelte and similar frameworks is listed as a core feature.

Optimal UX

Seamless SEO patching and A/B testing tool powered by Cloudflare for effortless integration.

Category:

Optimization

Maker:

Use Cases

Marketing

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About Optimal UX

Optux AI (listed here as Optimal UX) is an experimentation tool for websites that combines A/B testing, split testing, SEO patching and personalization. Teams can test variations of page elements, compare entirely different page versions, apply temporary SEO fixes such as H1 and meta description changes without a developer release, and show different content to different audiences such as new and returning visitors.

Experiments run on Cloudflare infrastructure, which the company says keeps tests fast and SEO-friendly. Users connect their own Cloudflare account, or can use the vendor's if they do not have one. Documentation covers automatic installation, enabling the Cloudflare proxy, manual Cloudflare Worker installation and sending test results to Google Analytics 4. Changes can be made through a visual editor or a code editor, and plans list support for single-page apps built with React, Vue or Svelte, plus Figma import.

The tool is aimed at solo professionals, small agencies and mid-size websites, with an enterprise tier for custom needs. Reviewers quoted on the site include a CEO, a C-level executive and a marketing project manager.

Best for

Marketers running conversion experiments
Small agencies testing client sites
SEO teams validating on-page changes without releases
Sites already using Cloudflare

Pros

Free plan available with 5K MTU for A/B tests
SEO patching without developers or code releases
Visual and code editors, with SPA support
Integrates with GA4, Segment, Mixpanel, Hotjar and others

Cons

Relies on Cloudflare infrastructure to run experiments
Several targeting options are listed as coming soon
Free plan limited to one patch and one seat

Pricing

Free plan at $0/month (1 seat), Pro at $39/month (3 seats), Business at $299/month or $239/month billed annually (unlimited seats), and custom-priced Enterprise, with 20% savings on yearly billing.

Optimal UX FAQ

Do I need a Cloudflare account?: Experiments run on Cloudflare, but if you don't have an account you can use Optux AI's.
Is there a free plan?: Yes, the Free plan costs $0/month with 1 seat, 5K MTU for A/B and split testing, and one SEO patch.
Which analytics tools does it integrate with?: The pricing page lists Google Analytics 4, Segment, Mixpanel, Matomo, Heap, Hotjar and custom integrations.
Does it work with single-page apps?: Yes, SPA support for React, Vue, Svelte and similar frameworks is listed as a core feature.