How are emails and PDFs counted toward usage?

Each time HTML for an email is generated or a PDF document is created, it is counted, regardless of whether the email is sent through Expressa or elsewhere.

Can the editors be embedded into my own application?

Yes, the Email and PDF editors are built to be embedded, which is available on the Embed plan along with multi-tenant API support.

Can PDFs be generated from my own HTML?

Yes, Expressa allows custom HTML to be provided to generate one or more PDFs, as described in its documentation.

What support is offered?

Support is provided via support tickets during regular office hours.

Expressa

Expressa is your go-to platform for quick and easy design of Emails and PDF Documents. Use templates, define your data, and automate mass content creation through CSV or API in no time.

Category:

Optimization Design Assets

Maker:

Alexander Adam

Skill Level

Developer

Use Cases

SaaSMarketingBlog

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About Expressa

Expressa is a platform for designing and generating emails and PDF documents through visual builders and an API. Users start from design blocks or templates, define their own data model, and then supply data by CSV upload or API call to mass-generate newsletters, transactional emails, reports, invoices and other documents.

Emails can be sent and tracked as mailings, while generated PDFs can be downloaded in bulk as a zip file or sent as online letters. A multi-tenant capable API manages templates, sends emails and produces PDFs from within an application, and PDFs can also be generated from custom HTML. The Email and PDF builders are designed to be embedded into other applications so that end users get their own email and report designers.

Expressa describes itself as built by developers for developers. It is aimed at teams that want designers or non-technical staff to build templates visually while developers handle the integration, avoiding hand-coded HTML emails and PDF templates.

Best for

Developers automating transactional emails and PDFs
SaaS teams embedding email or report designers
Businesses mass-generating invoices or reports from CSV data
Marketers sending data-driven mailings

Pros

Visual builders for both emails and PDFs in one product
Mass generation from CSV upload or API data
Embeddable editors with multi-tenant API support on Embed plan
Supports PDF generation from custom HTML

Cons

No free plan shown on the pricing page
PDF builder requires the $29 Pro plan or higher
Embedding the editors requires the $199/month Embed plan

Pricing

Plans are Basic at $9/month (1,000 emails), Pro at $29/month (10,000 emails and 1,000 PDFs) and Embed at $199/month (50,000 emails and 10,000 PDFs), with overages of $1.10 per 1,000 emails and $2.00 per 1,000 PDFs.

Expressa FAQ

How are emails and PDFs counted toward usage?: Each time HTML for an email is generated or a PDF document is created, it is counted, regardless of whether the email is sent through Expressa or elsewhere.
Can the editors be embedded into my own application?: Yes, the Email and PDF editors are built to be embedded, which is available on the Embed plan along with multi-tenant API support.
Can PDFs be generated from my own HTML?: Yes, Expressa allows custom HTML to be provided to generate one or more PDFs, as described in its documentation.
What support is offered?: Support is provided via support tickets during regular office hours.